EDN: BULOQJ
DOI: https://doi.org/10.65891/2949-1983-2024-20-2-24-27
Authors:
LUKIN Andrey Gennadievich (Samara State University of Economics)
Abstract.
The presented article reveals that in order to activate the mechanisms of innovation and investment activity (IIA) in modern economic conditions, it is necessary to use a systematic method based on taking into account the specific aspects of this area and the introduction of scientific concepts that reveal the features of innovation and investment. The main concepts that reveal the nature and essence of innovation as an economic phenomenon are analyzed, with an emphasis on the theoretical aspects of the development of IIA. Within the framework of the study, conceptual provisions were classified as the result of changes in corporate activities (discoveries, inventions), presented as a specific process and system. It is emphasized that the relationship between a company's investment potential and the results of innovation activities shapes the nature and forms of an enterprise's innovation and investment policy in modern conditions. A detailed analysis of aspects of the cost and resource concepts of IIA was carried out. The implementation of the innovation and investment mechanism depends on the interaction of objects and subjects of this activity (including types of innovation, methods of financing and forms of legal support), which are an integral part of the process of practical implementation of innovation activity. An analysis of the innovation and investment strategy for the development of the enterprise and the complex of elements of the IIA of business entities at the present time was carried out. An adapted algorithm for developing a strategy for supporting the development of IIA among entrepreneurs at the regional level is presented. Key directions and activities to stimulate this activity at the regional level are described.
Keywords:
risks, innovation and investment activity, state, enterprises, region, strategy, concepts, incentives, mechanism, financing
